Agencja reklamowa – strony www, aplikacje, video, kampanie 360

Agencja reklamowa - strony www, aplikacje, video, kampanie 360

We create strong brands

Reading time: 4 min

As part of our activities, we help clients create the image they want. We offer logo creation, branding and rebranding. When designing this type of materials, we always try to focus on the needs of our clients so that as a result of our work the client’s image will be what he expected.

An example of the rebranding we have carried out can be seen HERE.

Logo creation, branding and rebranding - we design tailor-made materials!

tworzenie logotypów, branding oraz rebranding

Brand branding elements are various components that together create a coherent and recognizable brand image

Logo

A graphic symbol or sign that represents a brand and is its calling card. The logo should be easily recognizable, memorable and perfectly reflecting the brand’s values and personality.

Identification

Visual identification includes all elements that create a coherent brand image. Consistent use of visual identification helps build brand recognition.

Typography

Choosing the right font is very important in building the visual consistency of the brand. The use of a specific font family is one of the elements that influences brand perception.

Colors

Colors are important in building a brand’s image and evoke certain emotions in customers. Selecting the right color palette depending on the purpose is crucial for effective branding.

Promo materials

Promotional materials include all printed and digital materials, such as business cards, letterhead, advertising banners, leaflets, website, etc.

Product packaging

If a brand offers physical products, their packaging is an important element of branding that builds a specific image of the product on the store shelf.

Customer experience

These are all the interactions and experiences a customer has when interacting with a brand, including customer service, product/service quality, purchasing process, etc.

Corporate culture

These are the values, mission and philosophy of the brand, which are an internal element that shapes the actions and attitudes of employees as well as relationships inside and outside the organization.

Our approach

1. Consultation and analysis

Our work begins with a detailed consultation, during which we discuss the client’s needs, goals and expectations regarding branding. We also conduct market and competition analysis to better understand the context of the company’s operations and identify unique strong points on which we want to build the brand image.

2. Logo creation

Our designers design a unique and professional logo that will perfectly reflect the brand’s personality and values. We ensure careful refinement of every detail so that the logo is easily recognizable, durable and effectively communicates the brand message.

3. Visual identification

Based on the created logo, we develop a comprehensive visual identification, which constitutes the basis for further branding activities. It includes, among others: colors, typography, graphic visual elements and guidelines for their use to ensure coherence and consistency in the brand’s visual communication.

4. Branding materials

We prepare a wide range of branding materials, such as business cards, letterhead, envelopes, folders, advertising banners, etc., which consistently fit into the created visual identification and enable consistent brand building on various media.

5. Branding strategy

Based on our experience and knowledge, we prepare a personalized branding strategy that helps clients effectively build and manage their brand image in the long term. We provide support and consultation at every stage of strategy implementation.

6. Implementation and support

After completing the branding process, we provide the necessary support in the implementation of the created materials and brand promotion. Our team answers all questions and provides full branding support.

Agencja reklamowa - strony www, aplikacje, video, kampanie 360